MurLarkey opens new storefront at expanded Manassas distillery
MurLarkey Distilled Spirits has finished a dedicated storefront entrance and retail space at its Manassas facility, ending the last phase of its relocation and expansion. The new arrival experience comes after a year of tastings, tours and events that drew thousands of visitors and more than 4,000 tasting experiences.
Why it matters: - The new storefront gives MurLarkey Distilled Spirits a clearer front door for visitors and a more complete retail and hospitality experience. - The completion marks the final step in the company’s move into a larger production and visitor facility in Manassas. - MurLarkey is positioning the site as a destination for tours, tastings, events and local tourism in Northern Virginia.
What happened: - MurLarkey announced the completion of its dedicated storefront entrance and retail experience at its Manassas distillery on June 9, 2026. - The company said the new entrance is the final chapter in its relocation and expansion into the state-of-the-art production and hospitality facility. - For more than a year, guests entered through a temporary customer entrance while the distillery hosted tours, tastings, events and retail visits. - MurLarkey said it welcomed thousands of visitors and conducted more than 4,000 tasting experiences during that period.
The details: - The new entrance creates a direct arrival path and highlights retail offerings, merchandise and spirits through a newly designed Boozetique™. - The 15,000-square-foot Manassas facility offers tours, tastings, private events, cocktail experiences, retail shopping and behind-the-scenes access to the distilling process. - MurLarkey said the storefront solves a long-running visitor complaint about a confusing and unconventional entrance. - The company has been named Virginia Living Magazine’s Best Distillery and Best Cocktails for four consecutive years. - MurLarkey has also earned national and international awards across its bourbon, whiskey, gin, vodka and RTS ready-to-serve lineup. - The company recognizes support from Prince William County Economic Development and the Virginia Department of Agriculture and Consumer Services. - MurLarkey said that support has helped fuel its growth. - The company said the facility is now operating as originally envisioned. - MurLarkey said future production expansion plans are moving ahead to support Virginia agriculture and in-state spirits production. - MurLarkey is the only independently owned and operated business on the NOVA Live campus. - The site sits in one of Northern Virginia’s fastest-growing entertainment and tourism corridors. - MurLarkey plans summer promotions, tours, tastings, exclusive merchandise, community events and customer engagement tied to the storefront opening. - Visitors can learn more and book tours, tastings and private events through the company’s website. - The company also shared social links on LinkedIn, Instagram and Facebook.
Between the lines: - The announcement signals that MurLarkey wants to frame the past year as a soft launch rather than a delayed opening. - The dedicated storefront also gives the distillery a more polished customer-facing identity after operating with a temporary entrance. - The emphasis on awards, partnerships and future production suggests MurLarkey is using the retail upgrade to reinforce broader growth ambitions.
What’s next: - MurLarkey will continue summer programming around the new storefront. - The company says it is advancing production expansion plans tied to Virginia agriculture and local spirits manufacturing. - Visitors can expect more tours, tastings, private events and merchandising tied to the updated entrance experience.
The bottom line: - MurLarkey has finished the last piece of its Manassas expansion, turning a temporary visitor setup into a fully branded storefront and destination experience.
Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.
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